When it comes to technology for your business website, there are a ton of options out there. You can choose from shopping cart plug-ins, self-hosted sites, and publishing options galore.

Unfortunately, there is also a lot of overlap – and that’s where it gets confusing, especially when it comes to e-commerce solutions.

There are two primary systems of which you need to be aware: Product Information Management (PIM) Systems and Content Management Systems (CMS).

» In this article, we are going to look at each one in turn to help you decide whether a CMS-system or a PIM-system is best for your business needs.